Brand, Creative and Events Specialist - Bengaluru

#Intel is Hiring

Job Description

As Intel's Brand, Creative and Events Specialist, you will be responsible for deploying Intel's global brand narrative in the country. This position resides in Field Marketing and works closely with the global brand in the Brand headquarter team for guidance in brand governance, brand advertising campaigns, social media strategy, studio production . Close integration with Media, Social and GIA teams to ensure alignment with global processes and BKMs. The Brand, Creative and Media Specialist will advise on and deliver messaging and communications activities in the country, work across all brand "touch points" in traditional and digital channels, and champion Intel's brand. Will have tight integration with local agencies, supporting the local teams with the executions of the Intel-led campaigns.


A successful candidate will be responsible for: - Localization of creative assets (video, animation, photography, graphic design) provided by the Brand Headquarter team for corporate marketing and communications needs in the country. - Ensure delivery of world-class communications and local brand execution that are aligned with the Brand headquarter's guidance. - Guide country External Agency teams to localize creative briefs and project mapping, ensuring that proper strategic direction is developed and maintained throughout the creative process. - Develop a deep understanding of Intel technologies and communication vehicles in the country to help shape marketing/communications strategy - All activities involved in planning and executing global event, experiential marketing aligned to Marketing and Sales KPIs in the country. - Drive media and large event sponsorship opportunities with industry partners (as applicable) - Attendance strategy and post event nurture strategy if needed - Develop and maintain strong relationships with Brand, Media, Social Media and events team in headquarter team and across country marketing professionals. - Partner with marketing teams to align on objectives, programs, KPIs and reports to execute on creative briefs and agency partners. - Manage approvals, feedback, and input from multiple stakeholders.

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